中 / EN
Let's Talk Let's Talk
image

Nordic home brand
English content matrix

Service

Content strategy, SEO production, GEO optimization

Client

An outbound home-goods DTC brand

Timeline

January 2026 – ongoing

Stack

Shopify, N8N, Notion, Semrush

image

Build a sustainable English content matrix from zero

A wood-crafted home-goods DTC brand, previously domestic only. In their first year entering North America they hit the typical trap — every dollar on Google Ads, zero organic traffic, completely invisible to ChatGPT and Perplexity. In a 90-day sprint Far Whale built the full English content matrix and lifted organic-search-attributed revenue share from 3% to 21% by Q2.

  • Brand knowledge base + product data structuring
  • 9-channel VOC collection + keyword cluster planning
  • 50+ SEO articles / month, landing page rewrites
  • GEO structured data and quotable paragraph writing
  • N8N content auto-publish workflow
image
image
image
image
image
image

Results

Shipped 180+ high-quality English long-form articles in 90 days. Organic monthly traffic up 6.4x. Brand citations in ChatGPT, Perplexity, and Google AI Overviews went from 0 to a steady 120+ per month. Paid-ad revenue share dropped from 78% to 41%.

Assets delivered

A complete brand knowledge base (including VOC data pool and audit rule set), an N8N-based publishing and monitoring workflow, and a self-operable 90-day content roadmap. Even without us, the brand can now run its content growth system on its own.

image